Kingston Young Enterprise Trade Fair ㅣ Date: 15/01/2015 Thursday 1 to 4 pmㅣPlace: Kingston Hill campus ground floorㅣ Our first trade fair was held in the atrium of Business school and we set up the table as we rehearsed yesterday. Joanna and I already knew how to put on the view, we could finish the display quickly. We added … Continue reading The day our TOUCH gloves were firstly introduced at Young Enterprise Trade Fair!
When my team participated in the first trade fair, our product, 500 pairs of gloves, were still shipping from China to UK. So we tried to come up with some ideas on how to attract people effectively without real products. We thought that we can introduce and promote our TOUCH gloves instead of selling in … Continue reading The day before young enterprise trade fair: Prepare Display
In Korea, every Sunday morning Disney animation program was broadcasted. In my childhood I used to wake up quickly whenever I heard an opening song of an animation. In my past memories of Aladdin, Beauty and the Beast, Mulan, The little Mermaid, Cinderella, etc., I still feel excited as much as when I was young. Even … Continue reading The Walt Disney & Creativity
I am going to talk about sustainable design. When we create products, our first consideration is the interpersonal relation reflecting on society’s and culture’s characteristics based on the environment and ethics. With technology advancing at a fast-growing rate, lots of new products outpour at a rapid pace, because consumers always want to get a stylish … Continue reading Designing Our Tomorrow: We Can Make It Better
We have received many questions from the Dragon’s Den panels, one of it was if Chinese factories made copies our idea and sell same design products, how can you handle this situation? By manufacturing our gloves in China there are multiple significant benefits such as saving money due to the low production costs, whilst on … Continue reading About Copyright
I have attended lectures related to business plan when I was an undergraduate student. At that time I thought that starting my own business would be extremely dangerous and there are no possibilities of success. I supported the ‘safety first’ belief that it is better to enter a major company which has lead expertise in … Continue reading While I prepare Dragon’s Den —*
Why storytelling is a vital point for successful business? Everything we own and posses have a story. We do not purchase an item not only due to its visual image and function but the story behind the good. It may be hard to believe but it is true, every item has its own beginning and … Continue reading The Importance of Storytelling in Business —*